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Manage your Intellectual Property in South-East Asia

Webinars

Helpdesk webinars feature a presentation and Q&A session with an ASEAN intellectual property and business expert. Click below to listen to the recordings of our previous webinars and learn more our upcoming ones.

 
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Past Webinars

14 November 2013 - Protecting Online IPR in Southeast Asia

With increased access to broadband networks, a proliferation of WiFi sites and a burgeoning smartphone market, Internet usage in some of the ASEAN countries is now surpassing traditional media such as TV, radio and print. Although the internet is an attractive business and marketing platform for many European SMEs working with or in Southeast Asia, it is also an ideal platform for infringers to sell counterfeit products and commit fraud. The Internet provides a low cost method of reaching consumers around the world without revealing identity or origin of operation, meaning that infringers can operate anonymously.

This webinar will introduce the following:

  • The latest developments in Southeast Asia regarding gTDLs (global top-level domain names)
  • Domain name strategy such as 'defensive registrations'
  • Usernames and management of social media accounts
  • Online brand protection and SEO monitoring in Southeast Asia
  • Typosquatting, cybersquatting, and other online threats to your IP in Southeast Asia

» Download webinar PPT
» Download webinar recording

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30 October 2013 - Introduction to IPR Protection in Myanmar for European SMEs

Myanmar is one of the world's most isolated frontiers, but today it is teaming with activity and beginning to embrace large scale foreign trade and investment. Because of the recency of its global integration, doing business and IPR protection in Myanmar is with replete with pitfalls. It is best for European SMEs to be equipped with the proper knowledge before they go. In this webinar session, participants received key, practical information on how to protect their ideas and innovations when conducting business in/with Myanmar from Helpdesk expert Daniel Grief.

This webinar provided SMEs with practical tips for operating strategically in Myanmar, including:

  • Current economic/political situation in Myanmar
  • General legal environment and IP rights
  • IP registration processes
  • Trade mark piracy concerns
  • How to deal with IP disputes

» Download webinar PPT
» Download webinar recording

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16 October 2013 - Intellectual Property Rights Protection in Vietnam for EU SMEs

Vietnam is one of the most active trading partners for the EU in Southeast Asia. EU investment in the country accounted for more than 12% of FDI in 2011. It is a key destination for high-tech products from EU based firms and in return European markets are rife with Vietnamese textiles, clothing and foodstuffs. But before an EU SME can enter this vibrant marketplace, there are a few important aspects that shouldn't be overlooked. In this webinar session, participants will receive key, practical information on how to protect your ideas and innovations when conducting business in/with Vietnam from Helpdesk expert Nick Redfearn.

This webinar will provide you with practical tips for operating strategically in Vietnam, including:

  • Current economic/political situation in Vietnam
  • General legal environment and IP rights
  • IP registration processes
  • Trade mark piracy concerns
  • How to deal with IP disputes

» Download webinar PPT
» Download webinar recording

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27 September 2013 - Working hand in hand with the EEN Members to assist EU SMEs in protecting their IP in South-East Asia

The ASEAN IPR SME Helpdesk, in co-operation with the Enterprise Europe Network, organised a special training session for Enterprise Europe Network members on 27 September 2013. In this webinar, you will learn more about the IPR protection landscape in Southeast Asia in the context of market opportunities for the European SMEs that are considering doing business in or with that region.

During the session, ASEAN Helpdesk Team Leader, Simon Cheetham, presented an overview of the IP situation in Southeast Asia, and introduced the services available at the ASEAN Helpdesk for SMEs to effectively protect their IP. The presentation was followed by a Q&A session and dialogue on IP issues in Southeast Asia affecting EU SMEs. During the session, Mr. Cheetham touched on the following:

  • What is IPR?
  • Southeast Asia: an overview
  • IPR in Southeast Asia
  • The ASEAN IPR SME Helpdesk initiative
  • The ASEAN Helpdesk's FREE services for EEN members
  • How can the Helpdesk work with your organisation?

» Download webinar PPT
» Download webinar recording

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14 August 2013 - Intellectual Property Rights Protection Strategies for EU SMEs in Singapore

In this webinar on ‘Intellectual Property Rights Protection Strategies in Singapore for EU SMEs’ organised by the ASEAN IPR SME Helpdesk, you will learn key, practical information about how to conduct business in Singapore, including:

  • The current economic/political situation in Singapore
  • The general legal environment and IPRs
  • IP registration – Hows and whys
  • Trademark piracy concerns
  • How to deal with IP disputes

» Download webinar PPT
» Download webinar recording

more details...

 
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