South-East Asia IPR SME Helpdesk

Webinars

Helpdesk webinars feature a presentation and Q&A session with an ASEAN intellectual property and business expert. Click below to listen to the recordings of our previous webinars and learn more our upcoming ones.

 

Past Webinars

05 December 2013 - How to Effectively Protect Your IP While Doing Business in Malaysia

Thanks to decades of industrial growth and political stability, Malaysia has one of the most vibrant economies in the Southeast Asia region. Malaysia is already the EU’s second largest trading partner in the region (after Singapore), offering vast opportunities for EU SMEs.

In this webinar session, participants received key, practical information on how to protect ideas and innovations when conducting business in/with Malaysia. ASEAN Helpdesk expert Chris Hemingway introduced free services available at the Helpdesk and gave an overview of IPR protection strategies in Malaysia, including:

  • General background information and legal environment in Malaysia
  • IP rights available and registration processes
  • IP disputes (ease of enforcement)
  • Examples of case law

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28 November 2013 - Intellectual Property Rights Protection Strategies for EU SMEs in the Philippines

The Philippines had the fastest growing economy among Asian countries for the first quarter of 2013 (source: National Statistical Coordination Board), offering vast business opportunities for European businesses. The country has exerted significant effort to strengthen the protection of Intellectual Property Rights (IPR), but infringement remains a major concern for businesses dealing with the Philippines.

In this webinar session, participants will receive key, practical information on how to protect your ideas and innovations when conducting business in/with the Philippines from Helpdesk expert Andrew Michael Ong including:

  • Current economic/political situation in the Philippines
  • General legal environment and IP rights
  • IP registration processes
  • Trade mark piracy concerns
  • How to deal with IP disputes

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14 November 2013 - Protecting Online IPR in Southeast Asia

With increased access to broadband networks, a proliferation of WiFi sites and a burgeoning smartphone market, Internet usage in some of the ASEAN countries is now surpassing traditional media such as TV, radio and print. Although the internet is an attractive business and marketing platform for many European SMEs working with or in Southeast Asia, it is also an ideal platform for infringers to sell counterfeit products and commit fraud. The Internet provides a low cost method of reaching consumers around the world without revealing identity or origin of operation, meaning that infringers can operate anonymously.

This webinar will introduce the following:

  • The latest developments in Southeast Asia regarding gTDLs (global top-level domain names)
  • Domain name strategy such as 'defensive registrations'
  • Usernames and management of social media accounts
  • Online brand protection and SEO monitoring in Southeast Asia
  • Typosquatting, cybersquatting, and other online threats to your IP in Southeast Asia

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30 October 2013 - Introduction to IPR Protection in Myanmar for European SMEs

Myanmar is one of the world's most isolated frontiers, but today it is teaming with activity and beginning to embrace large scale foreign trade and investment. Because of the recency of its global integration, doing business and IPR protection in Myanmar is with replete with pitfalls. It is best for European SMEs to be equipped with the proper knowledge before they go. In this webinar session, participants received key, practical information on how to protect their ideas and innovations when conducting business in/with Myanmar from Helpdesk expert Daniel Grief.

This webinar provided SMEs with practical tips for operating strategically in Myanmar, including:

  • Current economic/political situation in Myanmar
  • General legal environment and IP rights
  • IP registration processes
  • Trade mark piracy concerns
  • How to deal with IP disputes

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16 October 2013 - Intellectual Property Rights Protection in Vietnam for EU SMEs

Vietnam is one of the most active trading partners for the EU in Southeast Asia. EU investment in the country accounted for more than 12% of FDI in 2011. It is a key destination for high-tech products from EU based firms and in return European markets are rife with Vietnamese textiles, clothing and foodstuffs. But before an EU SME can enter this vibrant marketplace, there are a few important aspects that shouldn't be overlooked. In this webinar session, participants will receive key, practical information on how to protect your ideas and innovations when conducting business in/with Vietnam from Helpdesk expert Nick Redfearn.

This webinar will provide you with practical tips for operating strategically in Vietnam, including:

  • Current economic/political situation in Vietnam
  • General legal environment and IP rights
  • IP registration processes
  • Trade mark piracy concerns
  • How to deal with IP disputes

» Download webinar PPT
» Download webinar recording

more details...

 
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