Helpdesk webinars feature a presentation and Q&A session with an ASEAN intellectual property and business expert. Click below to listen to the recordings of our previous webinars and learn more our upcoming ones.
The South-East Asia IPR SME Helpdesk, together with the UK-ASEAN Business Council, brought this collaborative webinar which focused on Indonesian Business Opportunities: Company Watch-out's and IPR in the Textile Industry. We will first delve into the complicated world of doing business in ASEAN and Indonesia specifically - uncovering some of the struggles you may run into, as well as some aspects you should try to avoid. This is supported by current experiences in Indonesia. Next we will zoom in on Intellectual Property Rights in Indonesia's textile sector specifically.
China and South-East Asia accommodate the world's fastest-growing medical and pharmaceutical industries. China as well as many South-East Asian countries like Thailand and Singapore are investing heavily into development of their health-care systems. Key drivers of the market expansion include the rising health care awareness and needs fueled by economic growth, large and aging populations and increasing total per capita health-care spending. As the European SMEs working in pharmaceutical medical will have many opportunities in China and South-East Asia, they also face many IP challenges as counterfeiting are still commonplace in China and South-East Asia. This webinar gave European SMEs an overview of IP protection tools in China and South-East Asia. The experts offered expert tips to draft a comprehensive IP strategy for the medical and pharmaceutical industry in both regions and provided real life case studies involving European SMEs experiencing and overcoming IP issues in medical and pharmaceutical sector
Singapore is at the forefront of the digital industry in South-East Asia. It's information and communication technology (ICT) readiness and its ability to innovate have even been ranked among the world's top. With trends emphasising the importance of these factors, Singapore is one of the top destinations for EU SMEs to expand in South-East Asia. As such, this Webinar has provided expert advice for European SMEs to protect their intellectual property rights for ICT and Internet of Things (IoT) devices and technologies. Our expert not only touched upon exactly how companies can best protect their products, but also brought advice on how to apply for IP protection and important steps to prevent infringement.
Online brand protection should be at the forefront of any European SMEs IPR strategy in South-East Asia. This webinar explored key topics in relation to this topic. We defined what online IPR is and why it is relevant for your company to protect your IP assets online. Furthermore, we have given you all the ins and outs in relation to domain names, social media names, e-commerce and trademarks. Know all the opportunities, threats and challenges for European SMEs operating in South-East Asia: because know before you go!
This Webinar focused on Geographical Indications (GIs) in Indonesia for EU SMEs. In light of Indonesia's rapidly developing market sectors, European SMEs eager to expand their business should have the correct IP Strategy in place. This particular Webinar provided European SMEs with an introduction to Geographical Indications in Indonesia; how European GIs can be best protected in this market in a practical and accessible manner.