South-East Asia IPR SME Helpdesk

Guide for Partnering and Matchmaking Events in South-East Asia

Partnering with companies operating in the same sector and offering complementary, or even competing, products or services might be a winning strategy for Small and Medium Size Enterprises (SMEs) doing business in South-East Asia. Reliance on local culture and business customs of operating business channels often proves especially advantageous to smaller-sized foreign companies with limited or no experience in a new market.