Indonesia makes up of the world's fourth largest population, providing a huge domestic market of 260 million people who are young, tech-savvy with increasing disposable income. To successfully thrive in this potential market, businesses need to understand the holistic approach to protect their intellectual property, especially Patent.
Experts Ms. Marta Bettinazzi, our IP Business Advisor, and Mr. Andrew Diamond, External Expert of the SEA IPR SME Helpdesk, present on patent-related issues and give tips and recommendations on patent protection in the Indonesian market.
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