Bond. James Bond. A man of mystery and a very high-profile name in films. When protecting this highly classified name, Bond’s creators have consistently turned to brands’ best IP friend–trade marks, which protect the logos and symbols that identify products.
Automation and robotics are going to change the future. But robots are nothing without the chips and processors that breathe life into them–and into any number of appliances, phones, and even automobiles. The design of these chips is governed by semiconductor topographies (also known as integrated circuit layout-designs, a form of industrial design) in the Philippines.
Patents protect what’s inside a device. Trade marks protect your logos and symbols. But what protects the shape of the device itself? That would be industrial designs, the IP responsible for the distinctive shapes and designs of iPods, Beats headphones, and Hummers.
Come listen to our latest endeavour to provide European SMEs with all of the tools they will need to protect their intellectual property in China and South-East Asia! The new Espresso IP podcast series will feature hosts Samuel Sabasteanski and Alexander Bayntun-Lees and will cover a series of IPR issues critical for taking the first steps in protecting IP.
Infographic ‘Top 10 IP Considerations when Entering a New Market’
4th Edition of the Greater Region Business Days Luxembourg, Luxembourg, 17-18 June 2015
Strategie di Protezione dei Diritti di Proprietà Intellettuale per le PMI che lavorano in/con il Sud-Est Asiatico