South-East Asia IPR SME Helpdesk

4th Edition of the Greater Region Business Days


4th Edition of the Greater Region Business Days


Luxembourg, Luxembourg, 17-18 June 2015



Event Details:  



Event type:

B2B Trade fair


Wednesday and Thursday, 17 and 18 June 2015


10:00-19:30pm (Luxembourg, GMT: +1)


Hall 2 and 3, North Entrance, Luxexpo s.a., 10, Circuit de la Foire Internationale

L-1347 Luxembourg, Luxembourg


No charge




Small and Medium-sized enterprises (Less than 250 employees) or SME intermediary associations from the European Union



Event Description:


The South-East Asia IPR SME Helpdesk partnered with the Chambre de Commerce Luxembourg to participate in a workshop during the Greater Region Business Days Trade Fair. Together with the China and Mercosur IPR SME Helpdesks the Team Leader, Simon Cheetham, will give an introduction to the Helpdesk and its services. The goal of this workshop is to raise the awareness of the importance of IP protection while doing business in South-East Asia, as well information on practical steps to entering the South-East Asia market. Furthermore, the Helpdesk's events and partnerships officer, Ronan Breen, will be on site and available for B2B meetings to discuss how to Helpdesk can work with you. 




For an overview of the 2 day programme, please visit the GR Business Days’ website here.




To register as a visitor for the event, please click hereTo book a meeting with the Helpdesk get in touch directly with Ronan Breen.



Expert bio:


Simon Cheetham


Simon Cheetham is the Team Leader of the South-East Asia IPR SME Helpdesk. He is a South-East Asia IPR Enforcement expert with over 30 years' experience in commercial investigations, due diligence and IPR enforcement in South-East Asia and internationally. He has lived and worked in China and South-East Asia for over 17 years. He is also the Managing Director of ERINYES INTERNATIONAL LTD, a firm he founded to capitalise on his extensive experience of international investigations, loss prevention and enforcement work. He manages and directs the operations of the Company from Europe to the Far East. Simon began his career with the Hong Kong Police, where he was responsible for the detection and prosecution of a wide variety of crimes. While in South-East Asia Simon was Chairman of the American Chamber of Commerce IP Committee. He has lectured frequently around the world on security issues and IPR and has served as a short-term expert at ASEAN Seminar in Singapore and a speaker on the topic of Famous Marks and IP protection between borders within ASEAN. He is fluent in English and Cantonese.



About the South-East Asia IPR Helpdesk:


The South-East Asia IPR SME Helpdesk provides free information, first-line advice and training to SMEs to protect and enforce their IPR in South-East Asia. The Helpdesk’s services are free to European SMEs and SME intermediaries (including EU embassies) and includes training events in South-East Asia and Europe; online tools and materials at and tailored advice from our experts by phone, Email or though the website.


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Practical Information

Mercoledì, Giugno 17, 2015 - 10:00 to Giovedì, Giugno 18, 2015 - 19:30



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